Communication technology is one of the most important things in the world today, with most people using it in one form or the other. It enables use to transmit important information quickly and efficiently than was done previously. This technology had developed very quickly over the last few decades with new communication technologies and devices coming into the market everyday. Despite the numerous advantages that communication technology has to offer us, there have developed several related problems and the most significant of these is overdependence on this technology. In this paper, we shall discuss some of the aspects of dependence on communication technology and how they affect companies.
Many companies, especially the large ones, have become completely dependent on communication technology to do their day to day business. This technology has enabled them to be able to reach both their regular customers as well as potential customers. Furthermore, communication technology has enabled these companies to cheaply relay their information to a larger audience using all means of communication available to people across their market including social networks, mobile phones, and the internet, among others. The communication technologies being developed today are becoming more and cheaper as new means of communication and devices are being created. Companies are increasingly becoming dependent on communication technology because this technology is becoming more affordable and available to people who make up the potential market, something which was not possible only a few years ago, when technology was more expensive. This has the potential of encouraging these companies not to go out to the potential market to study it for more tangible information about their customers’ needs and may in the process lead to their production of products which are not viable in the market.
Another issue which can come up due to the dependence on communication technology is its vulnerability to sabotage for malicious purposes. The current communication technology is very open for attacks from hackers, rival companies, among others, whose aim is to either use the communication network to gain information on the company’s customers or to sabotage the operations of the company. It is therefore advisable for companies to not only choose communication technology which is cheaper but to also consider its security. Such companies should do their best to ensure that all their communication systems are secure and that regular checks are made to detect whether there have been any breaches in such systems. The modern communication systems are highly dependent on electrical power and any interruption of power supply would mean that no communication can be made. Furthermore, the dependence on communication technology should be minimized and only be used sparingly to ensure the security of their communication systems. More traditional ways of communicating with potential customers should be put in place so that these companies can better get to know exactly what their customers want as well as keep themselves secure from any breakdown of their communication network.
In conclusion, we have seen how cheap communication technology has not only helped companies to market their products widely, but has also led to the reduction of the quality of their products due to their not being able to directly make an assessment of their customers’ needs. Moreover, we have seen how communication technology can be vulnerable to attacks and sabotage from people with malicious intentions and why it is best to continue to use the more traditional methods of communication. It is therefore best for companies to carefully select their communication technologies to ensure efficiency.
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